Situated on Dukes Lane, JJ Flaunt, ran by Jennifer Harrison, is an independently owned boutique which comprises a unique collection of accessories and clothing lines for the discerning woman. Brought to you by the British and American duo, James and Jennifer, the style and inspiration of JJ Flaunt comes from some of America’s best and most exciting new fashion ranges. Favouring timeless styles and wardrobe essentials, it specialises in items unique to the UK.
The shop itself started as a result of the success of Jennifer’s stalls at markets and based on this she decided to open a shop that would meet JJ’s growing demand! Jennifer herself, is without a doubt very personable and radiates positivity. It’s obvious she has a real passion for bringing only the best fashion collections to The Laines and finding something that’s meant just for you.
What’s really promising about JJ Flaunt is that Jennifer clearly knows what shoppers are looking for in The Lanes. Offering a combination of classic wardrobe essentials and self-customised accessories, the JJ Flaunt collection celebrates the essence of Brighton.
Collections are also influenced by a natural beauty that is worn with ease, such as you’d see in Southern California.
Flaunt, is of course, what strong confident women do when they know they look good, Jennifer explains. And JJ Flaunt is offering that confidence to Brighton shoppers with the finishing touches that polish your look, like a unique necklace, an exquisite watch or a fabulous handbag.
JJ’s values are situated around new trends that are more than a passing fad, such as the new interchangeable jewellery lines coming out of the workshops of American’s most-respected jewellery and fashion designers. These include a variety of traditional jewellery pieces and accessories with the unique twist of letting the customer personalise and change around the finished product. This collection, aptly named Ginger Snaps, feature ‘fashion snaps’, button like charms you pop in and out of your chosen piece. Combinations of styles, designs and colours are endless. Everyone loves an item that your friends will lust after!
Undoubtedly JJ Flaunt is a hidden gem in The Lanes and with great sales and exclusive offers for mailing list members, this is a treat for shoppers planning for Valentine’s Day and Mother’s Day just around the corner!
The winter sale with up to 75% off many items is now on at JJ Flaunt on Dukes Lane, Brighton.
Monday – Saturday 09:30 – 18:00
Sunday 11:00 – 17:00